> ## Documentation Index
> Fetch the complete documentation index at: https://docs.hightouch.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Explore customer profiles

> Look up and inspect individual members of a parent model — their attributes, recent events, traits, and audience memberships — without building an audience first.

> [!NOTE]
>
> Profiles must be enabled by Hightouch. [Contact us](#pylon-chat) to turn it on.

## Before you begin

* A configured [schema](https://docs.hightouch.com/customer-studio/schema.md) with at least one parent model.

## Overview

Use **Profiles** (titled **Profile Explorer** in the app) to explore members of your parent model directly: to understand which attributes are available, or to look up a specific customer and troubleshoot their behavior.

Unlike [Audience insights](https://docs.hightouch.com/customer-studio/insights.md), which analyze a specific audience while you build it, Profiles doesn't require an audience in progress.

## Find a member

Go to **Customer Studio > Profiles** and select a parent model. Search members by primary key, or select **Filter** to locate members using any condition available in the audience builder.

![The Profile Explorer member list for a parent model](https://mintcdn.com/hightouch-3c037897/L_vQfA0JQEpeGUUo/images/hightouch-audiences/profiles/profile-explorer-list.png?fit=max\&auto=format\&n=L_vQfA0JQEpeGUUo\&q=85\&s=1d5f9e9d140149436e7f09a977f2180a)

## Inspect a member

Select a member to open their profile, which gathers that member's attributes, activity, and memberships in one place.

![A member's profile with attributes and key metrics](https://mintcdn.com/hightouch-3c037897/L_vQfA0JQEpeGUUo/images/hightouch-audiences/profiles/member-profile-overview.png?fit=max\&auto=format\&n=L_vQfA0JQEpeGUUo\&q=85\&s=75680578c2f1a1bcbe9c2d9ac0f535ee)

From a profile you can:

* **Read their attributes and metrics** — The fields on the parent model, alongside calculated metrics such as total order count.
* **See recent activity** — Events from the last 30 days by default, such as purchases, email opens, and page views.
* **Check audience and journey membership** — The audiences and journeys the member belongs to and when they entered each, along with when their audiences last synced.
* **Trace related records** — How many rows the member has in related models, such as orders or products.

![Recent events for a member over the last 30 days](https://mintcdn.com/hightouch-3c037897/L_vQfA0JQEpeGUUo/images/hightouch-audiences/profiles/member-profile-activity.png?fit=max\&auto=format\&n=L_vQfA0JQEpeGUUo\&q=85\&s=ccfad78a17ce40a3de5a9b2c46e78787)

![The audiences and journeys a member belongs to](https://mintcdn.com/hightouch-3c037897/L_vQfA0JQEpeGUUo/images/hightouch-audiences/profiles/member-profile-memberships.png?fit=max\&auto=format\&n=L_vQfA0JQEpeGUUo\&q=85\&s=4ce859bf75ce9803e441543da8223497)

![Related models and how many rows the member has in each](https://mintcdn.com/hightouch-3c037897/L_vQfA0JQEpeGUUo/images/hightouch-audiences/profiles/member-profile-relations.png?fit=max\&auto=format\&n=L_vQfA0JQEpeGUUo\&q=85\&s=174c4166755d07e42eb24f1826d64364)

If your workspace sends messages through Hightouch, a profile also shows message delivery history and per-channel subscription status.

Use a profile to see why a customer is in — or missing from — an audience: check their attributes, recent activity, and current memberships in one place.

Columns you've chosen to [redact](https://docs.hightouch.com/customer-studio/schema.md#set-privacy-levels-for-columns) stay redacted here, the same as in audience previews.

## Next steps

* [Build an audience](https://docs.hightouch.com/customer-studio/usage.md) once you know which members to target.
* [Audience filters](https://docs.hightouch.com/customer-studio/audience-filters.md) for the conditions available in the **Filter** option.
* [Audience insights](https://docs.hightouch.com/customer-studio/insights.md) to analyze a specific audience's composition.